“NEW VOXOX” BRINGS TECHNOLOGY INNOVATION, DRAMATICALLY REDESIGNED USER EXPERIENCE, AND FRESH BRAND
January 05, 2011
Consumer service boasts new calling and transcription features, industry's first fully integrated messaging window, and more in continued effort to foster unification of networks and modalities
LAS VEGAS (CES) and SAN DIEGO – January 6, 2011 – VoxOx, the first and only free consumer service that unifies all key communication channels – voice, text, chat, video, social media, email, fax and content sharing – into a single user interface, today announced the official release of its latest version, dubbed the "new VoxOx." With this release, the VoxOx desktop software application presents a dramatically redesigned look, feel and feature integration. New functionality includes: VoxOx Call Connect – a service that allows a user to trigger a VoIP call on any device; Voicemail transcription – the first ever to be integrated into a desktop messenger style application; Contact merging; Expanded user web portal (my.voxox), and more. VoxOx has also debuted a new visual brand platform, which will serve as the foundation for the brand's fresh strategic direction, focusing on the concepts of unification and liberation.
"Many players in the social media and communications space are adding new features to lock consumers in to what amounts to be a 'walled garden'," said Bryan Hertz, CEO of Telcentris, the company that created VoxOx. "We believe consumers should have the choice to move from platform to platform with as little friction as possible, and the ability to communicate anyhow, anywhere and with anyone they see fit. The focus of the new VoxOx is to deliver openness and unification through technology innovation, social awareness, and creative initiatives, beginning at CES and continuing into 2011 and beyond."
Software Overhaul In earlier versions, VoxOx has been designed to present the richest possible feature set, offering consumers an unbridled power tool. The latest release of the VoxOx software builds on this foundation, and hones in on streamlining the user flow while integrating features into a powerful, new user experience. This new release has a fully redesigned UI, sleeker look and feel, and a complete reorganization of existing functionality. Some features have also moved from within the desktop software to a newly expanded online user portal and web store at http://my.voxox.com.
Technology Innovation & New Features The majority of the new VoxOx functionality purports the idea of unification, starting at its communicator core with the debut of the industry's first fully integrated messaging window. In past versions, each mode of conversation was delivered in a new window; however, in this release, all forms of communication are threaded seamlessly in a single conversation with a contact, allowing users to switch between communication modes, networks, even languages – all in one window. The release also includes a new free voicemail transcription service that integrates with the messaging window in an unprecedented way, incorporating text transcription of voice messages into IM, text, and email formats. This is coupled with the ability to select a free U.S. phone number nationwide (rather than have one assigned at random, as with previous releases). VoxOx has also launched an innovative form of contact merging that enables users to reach a person through any mode or network from a single contact view, thereby providing the ultimate interactive address book experience.
Furthermore, VoxOx has introduced a unique software and service integration that allows a user to place VoIP calls from any calling device – mobile, office phone, home phone, computer desktop, etc. – all through a service called VoxOx Call Connect. A combination of VoxOx's built-in softphone, web and SMS callback features, this new service enables consumers to initiate a VoIP call (at cheap calling rates) between any two calling devices worldwide, even landlines. Within the desktop software, VoxOx Call Connect allows users to select the calling device from which they would like to place their VoIP call, and then, auto-dial any contact in their VoxOx buddy list on any of their respective phones. VoxOx Call Connect also enables users to initiate VoIP calls away from the computer through its SMS service or by calling into the service from any phone.
New Branding, New Initiatives With the debut of the VoxOx technological advancements comes a new brand identity. The new identity consists of a fresh VoxOx visual brand platform, which features a new logo with an embracing, double-crescent avatar that forms a subtle "V" and a bold new web site to match. The new brand direction also includes cause awareness activities built around the tagline "Speak Free," and entertainment-themed marketing initiatives, which will commence at the Consumer Electronics Show (CES), January 6-9, 2010 in Las Vegas, Nevada, and unfold further in 2011. Flash crowds, iPhone giveaways, petition drives and related activities will make an appearance at the show.
For more information about VoxOx or to sign up for free, please visit www.voxox.com. To schedule a press or analyst briefing in conjunction with CES, please email firstname.lastname@example.org. For a chance to win an iPhone at CES, seek out a costumed alien roaming the show floor and say "Speak Free with VoxOx."
VoxOx is the first ever service that manages all forms of cross-media communication for consumers. It is the only service that unifies today's key communication channels – voice, text, chat, social media, video, email, fax, and content sharing – into a single, intuitive interface that gives consumers control of their contacts, conversations and most importantly, their interconnected lifestyles, both now and in the future. It combines the benefits of Internet-telephony solutions, interoperable IMs, Web services and social networking aggregators, and much more at no cost to the user. For more information, please visit www.voxox.com. VoxOx is a service created by TelCentris Inc., a leader in cloud communications. For more information on TelCentris, please visit www.telcentris.com.